Work email subject lines are boring and sometimes are ignored because they don’t sound interesting enough. But what if you could at least make them sound more exciting? Since websites use clickbait tactics to entice people to click on a link, I thought, what if those tactics are used for work emails?
Urban Dictionary defines clickbait as “An eyecatching link on a website which encourages people to read on. It is often paid for by the advertiser (“Paid” click bait) or generates income based on the number of clicks.”
Oxford Dictionary defines clickbait as “(on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”
Now, that’s much better. Even if the emails may be boring, the subject lines do pique my interest.